SEARCH ENGINE OPTIMIZATION:

Search Engine Optimization:
We totally believe in doing the right things when it comes to Search Engine Optimization and with thousands and thousands of internet searches to our clients, what we do works. We use ethical tactics - not spam tactics, and if you stay the course and stay involved with us, your rankings will follow!

True Optimization includes you:
Your Content plays a large role! Search Engine Optimization truly starts and ends with the content of the website. Creating unique content which is correctly written is one of the best ways to increase your ranking. Search engines crawl billions of web pages every month, and from those billions of web pages they need to determine, through their complex and proprietary algorithms, which sites are going to rank near the top.

FYI:
While there are a number of significant factors that play into this, content is the most important part. After writing the targeted content, the need to perform the other optimization steps takes place. This includes properly coded Page Title & META tags, inclusion into quality directories, submissions to the top search engines, and a sensible keyword optimization will help your website increase rankings.

Do-It-Yourself SEO vs. Working with a Professional:
As in many other areas of web development, a long-standing argument exists between those who feel that learning and practicing SEO should be done in-house, vs. those who strongly feel it is best left to the professionals. Now there are definite advantages to either side, and it's best to weigh these against each other when making a final decision.

Advantages of Working with a Professional:
They can also interpret and understand rankings data and "hiccups" in the results that may indicate certain trends or strategies that should be implemented or avoided.

Cost Savings:
Doing SEO yourself means you don't have to pay someone else. If you find that your time is less expensive than hiring an outsourced provider, do-it-yourself SEO can be a great way to save money.